Growth and Strategy
Co-marketing is two or more brands partnering on a campaign or content to reach each other's audiences.
In Nigeria and EMEA
Choose partners with a similar audience but no direct competition, and agree how leads are shared.
Related terms
Stay sharp on marketing news and trends
Get remote roles open to Nigeria and EMEA, the marketing news that matters and one tactic to use, free every Wednesday.
Subscribe freeBrowse the full glossary