What does a Lifecycle Marketing Manager do?
A lifecycle marketing manager guides customers from first purchase or sign-up to long-term loyalty. They design onboarding, retention and win-back programs across email, push and in-app messages.
- Design onboarding and retention journeys
- Segment users by behavior and stage
- Run email, push and in-app campaigns
- Measure churn, activation and lifetime value
Skills and tools employers look for in a Lifecycle Marketing Manager
Job listings for this role commonly ask for:
- Lifecycle journey design
- Customer.io, Braze or Klaviyo
- Segmentation
- Experimentation
- Data analysis
- Copywriting
Who hires for Lifecycle Marketing Manager roles?
Common at SaaS, subscription, fintech and e-commerce companies with recurring customers.
Can Nigerians apply for remote Lifecycle Marketing Manager jobs?
Often, yes, but eligibility depends on the employer. Read the location line and the job description before you apply.
- Good signs: Nigeria, Africa, EMEA, worldwide, anywhere in the world or remote global.
- Warning signs: US only, must reside in the US, or authorized to work in the United States.
Also confirm whether the company hires in Nigeria and how it pays contractors. Tip: Show a journey you designed with the activation, retention or revenue change it produced.
How to find Lifecycle Marketing Manager jobs posted today
- Use the search at the top of this page. It is prefilled with “Lifecycle Marketing Manager”.
- Keep Open to set to Nigeria, or choose Worldwide or Africa and EMEA, and set Posted within to the past 24 hours.
- Open each board, apply early and tick it off. If a board shows nothing, use its Broader link.
Prefer another role? Browse all roles or try the all-roles job search.
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Lifecycle Marketing Manager job search FAQ
What does a Lifecycle Marketing Manager do?
A lifecycle marketing manager guides customers from first purchase or sign-up to long-term loyalty. They design onboarding, retention and win-back programs across email, push and in-app messages.
What skills and tools do employers ask for in a Lifecycle Marketing Manager?
Common requirements include Lifecycle journey design; Customer.io, Braze or Klaviyo; Segmentation; Experimentation; Data analysis; Copywriting.
Can I work as a Lifecycle Marketing Manager remotely from Nigeria?
Yes, many companies hire this role remotely, but eligibility depends on the employer. Look for locations such as Nigeria, Africa, EMEA, worldwide or anywhere in the world, avoid listings limited to the US, and confirm the hiring location and payment method on the employer’s page. Tip: Show a journey you designed with the activation, retention or revenue change it produced.
How do I find Lifecycle Marketing Manager jobs posted today?
Use the free search at the top of this page, which is prefilled with “Lifecycle Marketing Manager”. Set Posted within to the past 24 hours, keep Open to on Nigeria, and work through the job boards it opens, including Greenhouse, Lever, Ashby and Workable.